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Here is a brief list of the services that I can provide:



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Mobius Ikon is a digital portfolio of my work. For over a decade I have guided clients toward finding solutions to communicate with their audiences. In the early stages of the internet designs in the late 90's I was focused on learning Flash and web design. In 2001 Mobius Ikon was launched as a concept at first to showcase my portfolio to potential clients. Over the past few years I have provided small businesses as well as Fortune 500 companies various tools to communicate with their end users.
If you would like to contact me or have general inquiries please fill out the form on the contact tab above.
Thank you for visiting.
Wilson Levy |
Here are some of the applications and trechnologies I use:
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What does Mobius Ikon mean? The name is derived from two terms mobius strip and ikon (icon). The mobius strip is the mathematical solution to a never ending surface with a single side and one boundary. It is most easily represented by a sideways number 8 and is commonly known as the symbol for infinity. Ikon is an informal pronunciation for icon which is ultimately a symbol that represent an object, belief, entity or person. When I'm designing one of my goals is to create a timeless piece of art. This can be a logo, a sketch, an entire user experience. I've adopted some philosophies of Dieter Rams in my design and how users would interact with it. Mobius Ikon is infinite branding. What is a color family / color palette? This is typically the first step in building a brand. A color family is established off of one color that is selected for your primary use. After one color is selected there are multiple colors that will match it in the color wheel at the same brightness and saturation. The most common approach is using a complimentary color which is the color at the opposite location on the color wheel. A split complimentary rule divides the color wheel in thirds, starting with your color in the first third the opposing 2 thirds would be your split complimentary color choices. What do I need to build a website? It depends on your budget, graphic knowledge
and goals. All sites are composed of the following elements: What are the general costs associated with building a website? -Domain name registry - Average $10 a year How much do you charge for building a website? As an independent freelancer I pick my projects carefully. On average I work on sites that start around $3,000 dollars and usually involve various multimedia elements, SEO optimization, basic training for CMS. I assist small businesses in getting a good product out to public at around $1,000. These sites usually consist of 4 links a welcome, about, services and contact us pages. The services included are graphic design of the site and html development. Submission forms and database integration add costs onto a site. Flash interactive sites by default jump into the higher $3,000 range. A search online for the price for a flash site will yield a wide range of prices. My approach is based on average time to code a basic site, optimizing, testing and launch. Another reason for higher costs is that it takes greater time invested to produce a high quality product to satisfy each customer. What is flash? Flash is a codec (format) developed by Adobe. It has various functions and one of the most commonly used today is for video playback through youtube or vimeo. Flash is a plugin for web browsers. The player allows you to view vector graphics at a sharper quality than a jpeg or bitmap graphic. Another term for vector is SVG (Slable Vector Graphics) a mathematical fomula representative of a shape. A bitmap graphic is a collection of pixels that contain color data. Flash can be integrated with graphics, video, audio, mobile and scripting. A huge benefit is that it is used for enhanced experiences when a site calls for a fully entertaining website. The only caveat to this famous format is that it has trouble with search engine optimization (SEO). That means that an entire flash driven site won't be easily searched unless an html only site is built as a secondary navigation option to make sure the site becomes searchable. Why do costs go up with various web technologies? Main reason is time. A designer's challenge is to make a site look and feel simple yet portraying an elegant appeal for the target audience. There is a lot of planning from basic to advanced web sites and technologies that drive them. Part of discovering what technologies best deliver the final product is part of the equation. No two websites are alike and and in developing code to make them function there is rigorous testing behind the scenes to make sure the site can be seen by different browsers and audiences. Part of the final product is to guarantee that it is also built using web standards that will help it rank among search engines to attract more users. I heard about WordPress, Drupal and Joomla opensource CMS / blog platforms. If they are free to the public why do I have to pay for a free technology? The misconception of "free" or "opensource" applies only to the distribution model where individuals do not have to pay a fee to acquire the software. You would still have to pay for the time a designer, developer or hosting system would take to install configure and test your platform. Aside from installing any of the platforms mentioned the site would only have a generic "theme" or "template" that would need custom design and implementation.
There are also widgets, plugins, filters, security, e-commerce that add a different layer of complexity. Considering that these platforms have a lot of ingredients it takes a knowledgeable cook to implement them correctly. Why should I use 3D? There are various uses for 3d. Concept prototyping, character animation, architectural rendering, visualization, presentations, education, schematic drawings and manufacturing plans. The choice is subjective but personally whether its video or web graphics 3D adds a dimension of hyper-realism that photography or 2D art may not be able to capture. What is your 3D expertise? I really enjoy working on concept designs, and robots. Most clients hire me for 3D logo animations and occasional 3D visual effects for print or video. My architectural renderings are limited to prototype objects and not entire rooms or sets. I can render architectural stills but animation slows down my production pipeline. The 3D modeling I produce is for visualization only and not for manufacturing. The model I produce can be taken to a manufacturing facility to test if it can be manufactured but usually requires refinement for 3D casting. What are motion graphics? Motion graphics is combination of mixed media in motion used to portray a thought or concept. Motion graphics can be considered short commercials that are artistically presented either in action or elegegant sequences. These can be presented in flash, or a mix between 2D and 3D videos that incorporate sound. Advanced motion graphics are sometimes a hybrid between a layer of visual art and an ad banner floating on top to solicit user interaction. There are various uses for motion graphics from cartoons, instructional videos, commercials, web banners, site opening sequences and many others. |
©2009 Mobius Ikon |
